Tesla In October of this year, it delivered its worst performance in three years.
According to the latest data from Dongchedi, Tesla sold a total of 26,006 vehicles in October, a 63.64% decrease month-on-month and a 35.76% decrease year-on-year compared to 71,525 vehicles sold in the previous month.
In terms of brand rankings, Tesla slipped from 7th place in September to 27th place in October.
This sales figure is even lower than the lowest month this year, February, when sales reached 26,777 units. Looking at a longer timeframe of three years, this sales figure is only slightly better than October 2022, when Tesla... Only 17,200 vehicles were sold.
Looking at the different models, sales of both the Model Y and Model 3 plummeted.
In October, Model Y sales were 19,488 units, 31,685 fewer than the previous month, dropping from second place to 15th; Model 3 sales were 6,518 units, 13,834 fewer than the previous month, ranking 111th, a drop of 94 places from the previous month.
On the one hand, an insider told CBN that this may be related to the holiday schedule of Tesla's factory, as the company's October sales have declined significantly compared to September in the past three years.
For example, in October 2023, Tesla sold 28,626 vehicles, a 34.20% decrease from 43,507 vehicles sold in September; in October 2024, Tesla sold 40,485 vehicles, a 43.93% decrease from 72,200 vehicles sold in September.
However, compared to the previous two years, Tesla experienced a larger month-on-month decline in October this year, and the year-on-year decline also exceeded 30%, with sales even lower than the same period in 2023.
On the other hand, due to the impending expiration of the purchase tax reduction policy and factors such as the "golden September and silver October" sales season, various new energy vehicle manufacturers... As automakers vie for market share and strive to meet their annual sales targets, competition in the new energy vehicle market has intensified, squeezing out some of Tesla's market share.
For example, Xiaomi's YU7 sold 33,662 units in October, a 50.49% increase month-on-month; BYD... The Titanium 7 sold 20,024 units in October, up 146.03% month-on-month; the Wenjie M7 sold 16,071 units in October, up 169.20% month-on-month.
According to the latest data from the China Passenger Car Association, in terms of monthly domestic retail market share of new energy vehicles, Tesla's share was 2% in October this year, compared to 3.4% in the same period last year and 5.5% in September this year.
Domestic sales of pure electric passenger vehicles continued to grow rapidly in October. According to data from the China Passenger Car Association (CPCA), the retail penetration rate of new energy vehicles in the overall passenger vehicle market in China reached 57.2% in October, an increase of 4.3 percentage points compared to the same period last year. Domestic wholesale sales of pure electric vehicles reached 1.02 million units, a year-on-year increase of 31.6% and a month-on-month increase of 7.5%; retail sales of pure electric vehicles increased by 20% year-on-year.
(Article source: CBN)
